Winning at new products accelerating the process from idea to launch / Rober G. Cooper.
| Author/creator | Cooper, Robert G., 1943- |
| Format | Electronic |
| Edition | 3rd ed. |
| Publication Info | Cambridge, Mass. : Perseus Pub., |
| Description | xiii, 425 p. : ill. ; 24 cm. |
| Supplemental Content | Full text available from eBooks on EBSCOhost |
| Subjects |
| Bibliography note | Includes bibliographical references (p. 399-411) and index. |
| Access restriction | Available only to authorized users. |
| Technical details | Mode of access: World Wide Web |
| Genre/form | Electronic books. |
| LCCN | 2001094701 |
| ISBN | 0738204633 (pbk. : alk. paper) |
Availability
| Library | Location | Call Number | Status | Item Actions |
|---|---|---|---|---|
| Electronic Resources | Access Content Online | ✔ Available |