The marketing plan how to prepare and implement it / William M. Luther.

Author/creator Luther, William M.
Format Electronic
EditionNew, expanded ed.
Publication InfoNew York : American Management Association,
Descriptionxiv, 209 p. : ill. ; 23 cm.
Supplemental ContentFull text available from eBooks on EBSCOhost
Subjects

General noteIncludes index.
Access restrictionAvailable only to authorized users.
Technical detailsMode of access: World Wide Web
Genre/formElectronic books.
LCCN 92017618
ISBN0814478050 :

Availability

Library Location Call Number Status Item Actions
Electronic Resources Access Content Online ✔ Available