Tools

LEADER 02203cam a22004814a 4500

001 ssj0000198080;

003 WaSeSS;

005 20260712090213.0;

006 m d ;

007 cr n ;

008 040923s2005 ilu sb 001 0 eng d;

010 a| 2004059652;

020 a| 9781567932348 (alk. paper);

020 a| 1567932347 (alk. paper);

035 a| (WaSeSS)ssj0000198080;

042 a| pcc;

044 9| United States;

049 a| EREEa| NEHH;

050 00 a| RA410.56b| .T48 2005;

060 00 a| 2005 F-707;

060 10 a| W 74b| T461m 2005;

082 00 a| 362.1/068/82| 22;

100 1 a| Thomas, Richard K.,d| 1944-=| ^A348148;

245 10 a| Marketing health servicesh| [electronic resource] /c| Richard K. Thomas.;

260 a| Chicago :b| Health Administration Press ;a| Arlington, VA :b| AUPHA Press,;

300 a| xvi, 469 p. ;c| 26 cm.;

504 a| Includes bibliographical references and index.;

505 0 a| Healthcare marketing: history and concepts -- Understanding healthcare markets -- Healthcare marketing techniques -- Managing and supporting the marketing effort -- The future of healthcare marketing -- Glossary -- Index.;

506 a| Available only to authorized users.;

538 a| Mode of access: World Wide Web;

650 12 a| Marketing of Health Services=| ^A920222;

650 22 a| Health Services Administrationx| economics=| ^A939728;

655 0 a| Electronic books.=| ^A491897;

856 40 z| Full text available from eBooks on EBSCOhostu| https://search.ebscohost.com/login.aspx?direct=true&scope=site&db=nlebk&db=nlabk&AN=126338&scope=site&custid=s5822723&authtype=ip,shib;

949 a| CLICK ON WEB ADDRESSw| ASISh| JOYNER188;

949 a| CLICK ON WEB ADDRESSw| ASISh| HSL77;

949 a| CLICK ON WEB ADDRESSw| ASISh| JMUSIC60;

596 a| 1 3 4;

998 a| 5697961;

999 a| CLICK ON WEB ADDRESSw| ASISc| 1i| 5697961-1001l| JNETm| JOYNERr| Ys| Yt| JNESSBKu| 9/19/2021x| EBOOKz| JERESOURCE;

999 a| CLICK ON WEB ADDRESSw| ASISc| 1i| 5697961-2001l| HSLELECm| HSLr| Ys| Yt| HEBKu| 9/19/2021x| EBOOKz| HERESOURCE;

999 a| CLICK ON WEB ADDRESSw| ASISc| 1i| 5697961-3001l| MNETm| JMUSICr| Ys| Yt| MNESSBKu| 9/19/2021x| EBOOKz| JERESOURCE;

Marketing health services / Richard K. Thomas.

Author/creator	Thomas, Richard K., 1944-
Format	Electronic
Publication Info	Chicago : Health Administration Press ; Arlington, VA : AUPHA Press,
Description	xvi, 469 p. ; 26 cm.
Supplemental Content	Full text available from eBooks on EBSCOhost
Subjects	Marketing of Health Services Health Services Administration--economics.

Contents	Healthcare marketing: history and concepts -- Understanding healthcare markets -- Healthcare marketing techniques -- Managing and supporting the marketing effort -- The future of healthcare marketing -- Glossary -- Index.
Bibliography note	Includes bibliographical references and index.
Access restriction	Available only to authorized users.
Technical details	Mode of access: World Wide Web
Genre/form	Electronic books.
LCCN	2004059652
ISBN	9781567932348 (alk. paper)
ISBN	1567932347 (alk. paper)

Availability

Library	Location	Call Number	Status	Item Actions
	Electronic Resources	Access Content Online	✔ Available

Marketing health services / Richard K. Thomas.

Click here for more information about this title

Availability