/LC.GIF&client=easterncarolinaedu)
Making dough the 12 secret ingredients of Krispy Kreme's sweet success / Kirk Kazanjian & Amy Joyner ; foreword by Dick Clark.
| Author/creator | Kazanjian, Kirk |
| Other author | Joyner, Amy. |
| Format | Electronic |
| Publication Info | Hoboken, N.J. : John Wiley & Sons, |
| Description | xviii, 222 p. ; 24 cm. |
| Supplemental Content | Full text available from eBooks on EBSCOhost |
| Subjects |
| Contents | Mix good taste with show business -- Be picky about your partners -- Make good use of your time and resources -- Expand and protect your brand -- Think big, but grow carefully -- Be a guerrilla marketer with a soft touch -- Maintain high standards -- Harness the power of technology -- Give back to the community -- Select, treat, and train your employees well -- Build on your success -- Keep them coming back. |
| General note | "Published simultaneously in Canada"--T.p. verso. |
| Bibliography note | Includes bibliographical references (p. 209-216) and index. |
| Access restriction | Available only to authorized users. |
| Technical details | Mode of access: World Wide Web |
| Genre/form | Electronic books. |
| LCCN | 2003011341 |
| ISBN | 0471432091 (cloth) |
Availability
| Library | Location | Call Number | Status | Item Actions |
|---|---|---|---|---|
| Electronic Resources | Access Content Online | ✔ Available |