The brand marketing book creating, managing, and extending the value of your brand / Joe Marconi.
| Author/creator | Marconi, Joe |
| Other author | American Marketing Association. |
| Format | Electronic |
| Publication Info | Lincolnwood, IL : NTC Business Books, |
| Description | xv, 247 p. : ill. ; 24 cm. |
| Supplemental Content | Full text available from eBooks on EBSCOhost |
| Subjects |
| General note | At head of title: American Marketing Association. |
| Bibliography note | Includes bibliographical references (p. 237-240) and index. |
| Access restriction | Available only to authorized users. |
| Technical details | Mode of access: World Wide Web |
| Genre/form | Electronic books. |
| LCCN | 99023371 |
| ISBN | 0844222577 |
Availability
| Library | Location | Call Number | Status | Item Actions |
|---|---|---|---|---|
| Electronic Resources | Access Content Online | ✔ Available |