Assessing Competitive Intelligence Software A Guide to Evaluating CI Technology

Author/creator Bouthillier, France, 1959- Author
Other author Shearer, Kathleen 1967- Author
Other author Wei Choo, Chun Foreword by
Format Electronic
Publication InfoMedford : Information Today, Incorporated
Description211 p. ill
Supplemental ContentFull text available from eBooks on EBSCOhost
Subjects

Summary Annotation As commercial software products for Competitive Intelligence (CI) emerge and gain acceptance, potential users find themselves overly dependent on information supplied by the software makers. Reviews and surveys are published from time to time, but CI is not a "one-size-fits-all" process and the software that supports it must be highly customized. This book is the first to propose a systematic method firms can use to evaluate CI software independently, allowing them to compare features, identify strengths and weaknesses, and invest in products that meet their unique needs. Authors Bouthillier and Shearer demonstrate their 32-step methodology through an evaluation of four popular CI software packages. In addition, they identify important sources of information about CI software, map information needs to intelligence outcomes, and describe key analytical techniques.
Access restrictionAvailable only to authorized users.
Technical detailsMode of access: World Wide Web
Genre/formElectronic books.
LCCN 2003011847
ISBN9781573871730
ISBN1573871737 (Trade Cloth) Active Record
Standard identifier# 9781573871730
Stock number00015182

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