ECU Libraries Catalog

Strategisches Management und Marketing : Markt- und Wettbewerbsanalyse, Strategische Frühaufklärung, Portfolio-Management

Author/creator Kreilkamp, Edgar Author
Format Electronic and Book
Publication InfoNew York : Walter De Gruyter Incorporated
DescriptionXIII, 605 p. ill
Supplemental Content Full text available from Ebook Central - Academic Complete
Series Marketing-Management Ser.
Access restrictionAvailable only to authorized users.
Technical detailsMode of access: World Wide Web
Genre/formElectronic books.
ISBN9783110861693
ISBN3110861690 (E-Book) Active Record
Standard identifier# 9783110861693
Stock number00007582

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Library Location Call Number Status Item Actions
Electronic Resources Access Content Online ✔ Available