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010 a| 2004016438;

020 a| 1412905710 (pbk.);

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100 1 a| Mentzer, John T.=| ^A312355;

245 10 a| Sales forecasting managementh| [electronic resource] :b| a demand management approach /c| John T. Mentzer, Mark A. Moon.;

250 a| 2nd ed.;

260 a| Thousand Oaks, Calif. :b| Sage Publications,;

300 a| xv, 347 p. :b| ill. ;c| 23 cm.;

504 a| Includes bibliographical references (p. 331-335) and index.;

505 0 a| Sales forecasting performance measurement -- Time series forecasting techniques -- Regression analysis -- Qualitative sales forecasting -- Sales forecasting systems.;

506 a| Available only to authorized users.;

538 a| Mode of access: World Wide Web;

650 0 a| Sales forecastingx| Management.=| ^A26396;

650 0 a| Marketing researchx| Management.=| ^A17167;

655 0 a| Electronic books.=| ^A491897;

700 1 a| Moon, Mark A.,d| 1955-=| ^A592667;

856 40 z| Full text available from Ebook Central - Academic Completeu| https://ebookcentral.proquest.com/lib/eastcarolina/detail.action?docID=996447;

949 a| CLICK ON WEB ADDRESSw| ASISh| JOYNER188;

949 a| CLICK ON WEB ADDRESSw| ASISh| HSL77;

949 a| CLICK ON WEB ADDRESSw| ASISh| JMUSIC60;

596 a| 1 3 4;

998 a| 5655236;

999 a| CLICK ON WEB ADDRESSw| ASISc| 1i| 5655236-1001l| JNETm| JOYNERr| Ys| Yt| JNESSBKu| 7/21/2021x| EBOOKz| JERESOURCE;

999 a| CLICK ON WEB ADDRESSw| ASISc| 1i| 5655236-2001l| HSLELECm| HSLr| Ys| Yt| HEBKu| 7/21/2021x| EBOOKz| HERESOURCE;

999 a| CLICK ON WEB ADDRESSw| ASISc| 1i| 5655236-3001l| MNETm| JMUSICr| Ys| Yt| MNESSBKu| 7/21/2021x| EBOOKz| JERESOURCE;

Sales forecasting management a demand management approach / John T. Mentzer, Mark A. Moon.

Author/creator	Mentzer, John T.
Other author	Moon, Mark A., 1955-
Format	Electronic
Edition	2nd ed.
Publication Info	Thousand Oaks, Calif. : Sage Publications,
Description	xv, 347 p. : ill. ; 23 cm.
Supplemental Content	Full text available from Ebook Central - Academic Complete
Subjects	Sales forecasting--Management. Marketing research--Management.

Contents	Sales forecasting performance measurement -- Time series forecasting techniques -- Regression analysis -- Qualitative sales forecasting -- Sales forecasting systems.
Bibliography note	Includes bibliographical references (p. 331-335) and index.
Access restriction	Available only to authorized users.
Technical details	Mode of access: World Wide Web
Genre/form	Electronic books.
LCCN	2004016438
ISBN	1412905710 (pbk.)

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Sales forecasting management a demand management approach / John T. Mentzer, Mark A. Moon.

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