/LC.GIF&client=easterncarolinaedu)
Entrepreneurship strategy changing patterns in new venture creation, growth, and reinvention / Lisa K. Gundry, Jill R. Kickul.
| Author/creator | Gundry, Lisa K., 1958- |
| Other author | Kickul, Jill R. |
| Format | Electronic |
| Publication Info | Thousand Oaks, Calif. : Sage Publications, |
| Description | xix, 401 p. : ill. ; 26 cm. |
| Supplemental Content | Full text available from Ebook Central - Academic Complete |
| Subjects |
| Contents | Entrepreneurship and strategy : a framework for new venture development -- Strategies for opportunity identification : the creative process -- Strategies for evaluating opportunities : the assessment process -- Developing new venture strategy : preparation and launch -- Market entry : positioning the firm for strategic advantage -- Financial resource capabilities -- The evolving management team -- Building networks and strategic alliances -- Innovative strategies for entrepreneurial growth -- Strategies for the growing venture: mergers, acquisitions, franchising, and exit strategies -- Beyond the strategic entrepreneurial model: learning from failure. |
| Bibliography note | Includes bibliographical references and index. |
| Access restriction | Available only to authorized users. |
| Technical details | Mode of access: World Wide Web |
| Genre/form | Electronic books. |
| LCCN | 2006003793 |
| ISBN | 1412916569 (cloth : alk. paper) |
Availability
| Library | Location | Call Number | Status | Item Actions |
|---|---|---|---|---|
| Electronic Resources | Access Content Online | ✔ Available |