Cases in marketing financial services / edited by Christine Ennew, Trevor Watkins and Mike Wright.
| Format | Book and Print |
| Publication Info | Oxford : Butterworth-Heinemann on behalf of the Chartered Institute of Marketing, 1993. |
| Description | vi, 288 pages : illustrations ; 24 cm. |
| Subject(s) |
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| Other author/creator | Ennew, Christine. |
| Other author/creator | Watkins, Trevor. |
| Other author/creator | Wright, Mike, 1952-2019 |
| Other author/creator | Chartered Institute of Marketing. |
| Series | Marketing series. Student Marketing series. Student. UNAUTHORIZED |
| General note | Includes index. |
| Bibliography note | Includes bibliographical references: p. (280-285) and index. |
| LCCN | gb 93020472 |
| ISBN | 0750606614 |
Available Items
| Library | Location | Call Number | Status | Item Actions | |
| Joyner | General Stacks | HG173 .C47 1993 | ✔ Available | Place Hold |