/LC.GIF&client=easterncarolinaedu)
Three Threats to Brand Relevance Strategies That Work
| Author/creator | Aaker, David A. Author |
| Format | Electronic |
| Publication Info | Jossey-Bass [Imprint] Hoboken : John Wiley & Sons, Incorporated |
| Description | 52 p. |
| Supplemental Content | Full text available from Ebook Central - Academic Complete |
| Subjects |
| Series | J-B Short Format Ser. |
| Access restriction | Available only to authorized users. |
| Technical details | Mode of access: World Wide Web |
| Genre/form | Electronic books. |
| ISBN | 1118658027 (E-Book) Active Record |
| ISBN | 9781118658024 |
| Standard identifier# | 9781118658024 |
| Stock number | 00028608 |
Availability
| Library | Location | Call Number | Status | Item Actions |
|---|---|---|---|---|
| Electronic Resources | Access Content Online | ✔ Available |