/LC.GIF&client=easterncarolinaedu)
The new rules of marketing & PR how to use social media, online video, mobile applications, blogs, news releases, and viral marketing to reach buyers directly / David Meerman Scott.
| Author/creator | Scott, David Meerman |
| Format | Electronic |
| Edition | Fifth edition. |
| Publication Info | Hoboken, New Jersey : John Wiley & Sons, Inc., [2015] |
| Description | 1 online resource. |
| Supplemental Content | Full text available from Ebook Central - Public Library Complete |
| Supplemental Content | Full text available from Ebook Central - Academic Complete |
| Subjects |
| Variant title | New rules of marketing and PR |
| Access restriction | Available only to authorized users. |
| Technical details | Mode of access: World Wide Web |
| Source of description | Description based on print version record and CIP data provided by publisher; resource not viewed. |
| Issued in other form | Print version: Scott, David Meerman. New rules of marketing & PR Fifth edition. Hoboken, New Jersey : John Wiley & Sons, Inc., [2015] 9781119070481 |
| Genre/form | Electronic books. |
| LCCN | 2015019921 |
| ISBN | 9781119070665 (pdf) |
| ISBN | 9781119070672 (epub) |
Availability
| Library | Location | Call Number | Status | Item Actions |
|---|---|---|---|---|
| Electronic Resources | ✔ Available |