Multimodal argumentation and rhetoric in media genres / edited by Assimakis Tseronis, Charles Forceville.

Other author Tseronis, Assimakis.
Other author Forceville, Ch. (Charles)
Format Electronic
Publication InfoAmsterdam ; Philadelphia : John Benjamins Publishing Company, [2017]
Descriptionix, 301 pages : color illustrations ; 25 cm.
Supplemental ContentFull text available from Ebook Central - Academic Complete
Supplemental ContentFull text available from eBooks on EBSCOhost
Subjects

SeriesArgumentation in context, 1877-6884 ; volume 14
Contents Introduction -- Argumentation and rhetoric in visual and multimodal communication / Assimakis Tseronis and Charles Forceville -- Rhetoric, argumentation, and persuasion in a multimodal perspective / Georges Roque -- The rhetorical and argumentative potential of press photography / Jens E. Kjeldsen -- Editorial cartoons and art: arguing with Pinocchio / Leo Groarke -- Arguing with illustrations: a visual archaeological debate about the proper place of australopithecus africanus / Ian J. Dove -- Perspective by incongruity: visual argumentative meaning in editorial cartoons / Paul Van Den Hoven and Joost Schilperoord -- The argumentative relevance of visual and multimodal antithesis in Frederick Wiseman's documentaries / Assimakis Tseronis and Charles Forceville -- Seeing the untold: multimodal argumentation in movie trailers / Janina Wildfeuer and Chiara Pollaroli -- Employing film form and style in the argumentative analysis of political advertising / Magnus Hoem Iversen -- Embodied argumentation in public debates: the role of gestures in the segmentation of argumentative moves / Jérôme Jacquin -- The "seeds" of charisma: multimodal rhetoric of Mussolini's discourse / Isabella Poggi.
Bibliography noteIncludes bibliographical references and index.
Access restrictionAvailable only to authorized users.
Technical detailsMode of access: World Wide Web
Genre/formElectronic books.
LCCN 2017045528
ISBN9789027211316 (hardcover : alk. paper)

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