Leadership in action : tough-minded strategies from the global giant

Leadership in action : tough-minded strategies from the global giant / Helmut Maucher.

Author/creator	Maucher, Helmut, 1927-
Format	Book and Print
Publication Info	New York : McGraw-Hill, ©1994.
Description	xii, 160 pages ; 24 cm
Subject(s)	Nestlé Company--Management. Food industry and trade--Switzerland --Management --Case studies. Food--Marketing --Case studies. Strategic planning--Switzerland --Case studies. International business enterprises--Switzerland --Management --Case studies.

Uniform title	Marketing ist Chefsache. English
LCCN	94011898
ISBN	0070410410 (alk. paper) :

Library	Location	Call Number	Status	Item Actions
Joyner	General Stacks	HD9015.S93 N385513 1994	✔ Available	Place Hold