Export now five keys to entering new markets / Frank Lavin & Peter Cohan ; foreword by former U.S. Secretary of Commerce Gary Locke.
| Author/creator | Lavin, Franklin L. |
| Other author | Cohan, Peter S., 1957- |
| Format | Electronic |
| Publication Info | Singapore : John Wiley & Sons (Asia) Pte. Ltd., 2011. |
| Description | ix, 227 pages : illustrations ; 24 cm |
| Supplemental Content | Full text available from Ebook Central - Public Library Complete |
| Subjects |
| Contents | pt. 1. Why and what : setting your export goals -- pt. 2. How : five keys to choosing your export strategy -- pt. 3. When : making your export strategy happen. |
| Abstract | The authors explain the secrets to taking your company global. Offering a real-world strategy that any sized business can use to go global, this book serves as a handbook for identifying, evaluating, and profiting from global business opportunities. |
| Bibliography note | Includes bibliographical references and index. |
| Access restriction | Available only to authorized users. |
| Technical details | Mode of access: World Wide Web |
| Genre/form | Electronic books. |
| LCCN | 2015303292 |
| ISBN | 9780470828168 |
| ISBN | 0470828161 |
Availability
| Library | Location | Call Number | Status | Item Actions |
|---|---|---|---|---|
| Electronic Resources | Access Content Online | ✔ Available |