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008 160111s2016 njua sb 001 0 eng d;

010 a| 2015050877;

020 a| 9781119145875 (cloth);

020 z| 9781119145899 (epub);

035 a| (WaSeSS)ssj0001639711;

042 a| pcc;

049 a| EREEa| NEHH;

050 00 a| HF5415.127b| .S65 2016;

082 00 a| 658.82| 23;

100 1 a| Smith, Kerry,d| 1963-?| UNAUTHORIZED;

245 10 a| Experiential marketingh| [electronic resource] :b| secrets, strategies, and success stories from the world's greatest brands /c| Kerry Smith, Dan Hanover : featuring case studies from event marketer magazine.;

260 a| Hoboken, New Jersey :b| Wiley,c| 2016.;

300 a| ix, 214 pages :b| illustrations ;c| 24 cm;

504 a| Includes bibliographical references and index.;

506 a| Available only to authorized users.;

538 a| Mode of access: World Wide Web;

650 0 a| Target marketing.=| ^A415379;

650 0 a| Branding (Marketing)=| ^A755863;

655 0 a| Electronic books.=| ^A491897;

700 1 a| Hanover, Dan,d| 1973-?| UNAUTHORIZED;

856 40 z| Full text available from Ebook Central - Academic Completeu| https://ebookcentral.proquest.com/lib/eastcarolina/detail.action?docID=4462539;

949 a| CLICK ON WEB ADDRESSw| ASISh| JOYNER188;

949 a| CLICK ON WEB ADDRESSw| ASISh| HSL77;

949 a| CLICK ON WEB ADDRESSw| ASISh| JMUSIC60;

596 a| 1 3 4;

998 a| 5594952;

999 a| CLICK ON WEB ADDRESSw| ASISc| 1i| 5594952-1001l| JNETm| JOYNERr| Ys| Yt| JNESSBKu| 4/16/2021x| EBOOKz| JERESOURCE;

999 a| CLICK ON WEB ADDRESSw| ASISc| 1i| 5594952-2001l| HSLELECm| HSLr| Ys| Yt| HEBKu| 4/16/2021x| EBOOKz| HERESOURCE;

999 a| CLICK ON WEB ADDRESSw| ASISc| 1i| 5594952-3001l| MNETm| JMUSICr| Ys| Yt| MNESSBKu| 4/16/2021x| EBOOKz| JERESOURCE;

Experiential marketing secrets, strategies, and success stories from the world's greatest brands / Kerry Smith, Dan Hanover : featuring case studies from event marketer magazine.

Author/creator	Smith, Kerry, 1963-
Other author	Hanover, Dan, 1973-
Format	Electronic
Publication Info	Hoboken, New Jersey : Wiley, 2016.
Description	ix, 214 pages : illustrations ; 24 cm
Supplemental Content	Full text available from Ebook Central - Academic Complete
Subjects	Target marketing. Branding (Marketing)

Bibliography note	Includes bibliographical references and index.
Access restriction	Available only to authorized users.
Technical details	Mode of access: World Wide Web
Genre/form	Electronic books.
LCCN	2015050877
ISBN	9781119145875 (cloth)

Availability

Library	Location	Call Number	Status	Item Actions
	Electronic Resources	Access Content Online	✔ Available

Experiential marketing secrets, strategies, and success stories from the world's greatest brands / Kerry Smith, Dan Hanover : featuring case studies from event marketer magazine.

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