Professional services marketing how the best firms build premier brands, thriving lead generation engines, and cultures of business development success / Mike Schultz, John Doerr, and Lee W. Frederiksen, PhD.
| Author/creator | Schultz, Mike, 1974- |
| Other author | Doerr, John E. |
| Other author | Frederiksen, Lee W. |
| Format | Electronic |
| Edition | Second edition. |
| Publication Info | Hoboken, New Jersey : John Wiley & Sons, Inc., [2013] |
| Description | xv, 352 pages ; illustrations ; 24 cm |
| Supplemental Content | Full text available from Ebook Central - Academic Complete |
| Subjects |
| General note | Includes index. |
| Access restriction | Available only to authorized users. |
| Technical details | Mode of access: World Wide Web |
| Genre/form | Electronic books. |
| LCCN | 2013007338 |
| ISBN | 9781118604342 (cloth) |
Availability
| Library | Location | Call Number | Status | Item Actions |
|---|---|---|---|---|
| Electronic Resources | Access Content Online | ✔ Available |