/LC.GIF&client=easterncarolinaedu)
A fine line how design strategies are shaping the future of business / Hartmut Esslinger.
| Author/creator | Esslinger, Hartmut, 1944- |
| Format | Electronic |
| Edition | 1st ed. |
| Publication Info | San Francisco, CA : Jossey-Bass, |
| Description | xiv, 183, [8] p. of plates : ill. ; 24 cm. |
| Supplemental Content | Full text available from Ebook Central - Academic Complete |
| Subjects |
| Contents | Design-driven strategy: staking a claim in the creative economy -- True lies: the role of leadership in innovation -- Designing to win: the creative business strategy -- Minds beat money: the innovation process, step by step -- A business design revolution: the greening of planet, inc. -- Design-driven strategies for better business--and a better world -- The factories. |
| Bibliography note | Includes bibliographical references (p. 163-165) and index. |
| Access restriction | Available only to authorized users. |
| Technical details | Mode of access: World Wide Web |
| Genre/form | Electronic books. |
| LCCN | 2009011951 |
| ISBN | 9780470451021 (cloth) |
| ISBN | 0470451025 (cloth) |
Availability
| Library | Location | Call Number | Status | Item Actions |
|---|---|---|---|---|
| Electronic Resources | Access Content Online | ✔ Available |