Decoded the science behind why we buy / Phil Barden ; foreword by Rory Sutherland.

Author/creator Barden, Phil, 1959-
Format Electronic
Publication InfoChichester, West Sussex, United Kingdom : John Wiley & Sons Ltd., 2013.
Descriptionxviii, 270 pages : illustrations (some colored) ; 24 cm
Supplemental ContentFull text available from Ebook Central - Academic Complete
Supplemental ContentFull text available from Ebook Central - Public Library Complete
Subjects

Bibliography noteIncludes bibliographical references (pages 259-268) and index.
Access restrictionAvailable only to authorized users.
Technical detailsMode of access: World Wide Web
Genre/formElectronic books.
LCCN 2013000333
ISBN9781118345603 (hardback : alk. paper)

Availability

Library Location Call Number Status Item Actions
Electronic Resources ✔ Available