Public policy and marketing practices / Edited by Fred C. Allvine. Proceedings of workshop on public policy and marketing practice, held at Northwestern University, Evanston, Illinois, June 12-13, 1972.
| Other author | Allvine, Fred C. |
| Other author | American Marketing Association. |
| Format | Book |
| Publication Info | Chicago : American Marketing Association, [1973] |
| Description | x, 409 pages : illustrations ; 23 cm |
| Subjects |
| Local note | Little-111943 - $16.00 |
| General note | Sponsored by American Marketing Association. |
| Bibliography note | Includes bibliographical references. |
Availability
| Library | Location | Call Number | Status | Item Actions |
|---|---|---|---|---|
| Joyner | General Stacks | HF5415 .A56X 1972 | ✔ Available | Place Hold |