Marketing in the service sector / [by] John M. Rathmell.

Author/creator Rathmell, John M.
Format Book
Publication InfoCambridge, Mass. : Winthrop Publishers, [1974]
Descriptionviii, 232 pages : illustrations ; 23 cm
Subjects

Bibliography noteBibliography: p. 221-229.
LCCN 74001236
ISBN0876265611

Availability

Library Location Call Number Status Item Actions
Joyner General Stacks HF5415.1 .R38 ✔ Available Place Hold