Superior customer value strategies for winning and retaining customers / Art Weinstein.
| Author/creator | Weinstein, Art |
| Format | Electronic |
| Edition | 3rd ed. |
| Publication Info | Boca Raton, FL : CRC Press, |
| Description | xvii, 301 p. : ill. ; 25 cm. + 2 videodiscs (4 3/4 in.) |
| Supplemental Content | Full text available from Ebook Central - Academic Complete |
| Subjects |
| Contents | Preface -- Acknowledgments -- About the author -- Customer value : the building blocks -- Customers want exceptional value! -- Be customer driven and market driving -- Process management : best practices -- Building a winning business model and value proposition -- Service and quality : the core offering. |
| Bibliography note | Includes bibliographical references and index. |
| Access restriction | Available only to authorized users. |
| Technical details | Mode of access: World Wide Web |
| Genre/form | Electronic books. |
| LCCN | 2011047970 |
| ISBN | 9781439861288 (hardcover : alk. paper) |
| ISBN | 1439861285 (hardcover : alk. paper) |
Availability
| Library | Location | Call Number | Status | Item Actions |
|---|---|---|---|---|
| Electronic Resources | Access Content Online | ✔ Available |