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010 a| 2012030597;

020 a| 9780415657877 (hardback : alk. paper);

020 a| 9780415657884 (pbk. : alk. paper);

020 a| 9780203076460 (ebook);

035 a| (WaSeSS)ssj0000918374;

040 a| DLCc| DLCd| DLCd| WaSeSS;

042 a| pcc;

049 a| EREEa| NEHH;

050 00 a| HF5415.125b| .B347 2013;

082 00 a| 658.800285/5742| 23;

100 1 a| Banasiewicz, Andrew D.?| UNAUTHORIZED;

245 10 a| Marketing database analyticsh| [electronic resource] :b| transforming data for competitive advantage /c| Andrew D. Banasiewicz.;

260 a| New York :b| Routledge,;

300 a| xix, 376 p. :b| ill. ;c| 26 cm.;

504 a| Includes bibliographical references (p. [370]-371) and index.;

506 a| Available only to authorized users.;

538 a| Mode of access: World Wide Web;

650 0 a| Marketingx| Databases.=| ^A16179;

650 0 a| Marketingx| Data processing.=| ^A21432;

650 0 a| Database management.=| ^A349280;

655 0 a| Electronic books.=| ^A491897;

856 40 z| Full text available from Ebook Central - Academic Completeu| https://ebookcentral.proquest.com/lib/eastcarolina/detail.action?docID=1295134;

949 a| CLICK ON WEB ADDRESSw| ASISh| JOYNER188;

949 a| CLICK ON WEB ADDRESSw| ASISh| HSL77;

949 a| CLICK ON WEB ADDRESSw| ASISh| JMUSIC60;

596 a| 1 3 4;

998 a| 5195193;

999 a| CLICK ON WEB ADDRESSw| ASISc| 1i| 5195193-1001l| JNETm| JOYNERr| Ys| Yt| JNESSBKu| 11/1/2019x| EBOOKz| JERESOURCE;

999 a| CLICK ON WEB ADDRESSw| ASISc| 1i| 5195193-2001l| HSLELECm| HSLr| Ys| Yt| HEBKu| 11/1/2019x| EBOOKz| HERESOURCE;

999 a| CLICK ON WEB ADDRESSw| ASISc| 1i| 5195193-3001l| MNETm| JMUSICr| Ys| Yt| MNESSBKu| 11/1/2019x| EBOOKz| JERESOURCE;

Marketing database analytics transforming data for competitive advantage / Andrew D. Banasiewicz.

Author/creator	Banasiewicz, Andrew D.
Format	Electronic
Publication Info	New York : Routledge,
Description	xix, 376 p. : ill. ; 26 cm.
Supplemental Content	Full text available from Ebook Central - Academic Complete
Subjects	Marketing--Databases. Marketing--Data processing. Database management.

Bibliography note	Includes bibliographical references (p. [370]-371) and index.
Access restriction	Available only to authorized users.
Technical details	Mode of access: World Wide Web
Genre/form	Electronic books.
LCCN	2012030597
ISBN	9780415657877 (hardback : alk. paper)
ISBN	9780415657884 (pbk. : alk. paper)
ISBN	9780203076460 (ebook)

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Library	Location	Call Number	Status	Item Actions
	Electronic Resources	Access Content Online	✔ Available

Marketing database analytics transforming data for competitive advantage / Andrew D. Banasiewicz.

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