The Management of International Tourism (RLE Tourism).

Author/creator Witt, Stephen F. Author
Other author Brooke, Michael Z. Author
Other author Buckley, Peter J. Author
Format Electronic
Edition2nd ed.
Publication InfoNew York : Routledge Florence : Taylor & Francis Group [Distributor]
Description224 p. 00.975 x 00.675 in.
Supplemental ContentFull text available from Ebook Central - Academic Complete
Subjects

SeriesRoutledge Library Editions: Tourism Ser.
Summary Annotation International tourism is one of todays major growth industries necessitating increasingly more sophisticated management techniques. In the light of this expansion and growing significant economic importance, this book provides a comprehensive overview of international tourism, placing particular emphasis on the management of tourism. The subject coverage of the book is wide-ranging: the authors examine the following issues:the impact of environmental issues on tourism managementtourism demand and forecastingthe key methods of operation of companies within the industrythe functional areas of marketing, finance, organization and staffingresearch and innovation corporate strategy. The book will be of value and interest to both students and academics, as well as managers in the fields of tourism, travel, hospitality and consultancy.
Access restrictionAvailable only to authorized users.
Technical detailsMode of access: World Wide Web
Genre/formElectronic books.
ISBN9780415812689
ISBN0415812682 (Trade Cloth) Active Record
Standard identifier# 9780415812689
Stock number00081154

Availability

Library Location Call Number Status Item Actions
Electronic Resources Access Content Online ✔ Available