Advertising, the media and globalisation a world in motion / John Sinclair.

Author/creator Sinclair, John, 1944-
Format Electronic
Publication InfoLondon ; New York : Routledge,
Description160 p. : ill. ; 24 cm.
Supplemental ContentFull text available from Ebook Central - Academic Complete
Subjects

Contents Advertising as an object of study -- Global trends in the advertising industry -- Advertising and the media in motion -- Current trends in advertising, media and society -- Advertising, globalisation and world regions.
Bibliography noteIncludes bibliographical references (p. [136]-151) and index.
Access restrictionAvailable only to authorized users.
Technical detailsMode of access: World Wide Web
Genre/formElectronic books.
LCCN 2011041862
ISBN9780415668828 (hardback)
ISBN9780415668835 (pbk.)
ISBN9780203143643 (e-book)

Availability

Library Location Call Number Status Item Actions
Electronic Resources Access Content Online ✔ Available