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020 a| 9780415964562;

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020 a| 041596458X;

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245 00 a| Media choiceh| [electronic resource] :b| a theoretical and empirical overview /c| edited by Tilo Hartmann.;

260 a| New York :b| Routledge,;

300 a| xiv, 306 p. :b| ill. ;c| 24 cm.;

504 a| Includes bibliographical references and index.;

505 00 t| Social cognitive theories of media selection /r| Robert LaRose --t| Action theory, theory of planned behavior and media choice /r| Tilo Hartmann --t| Uses and gratifications as media choice /r| Marina Krcmar and Yuliya Strizhakova --t| Money does matter /r| Helmut Scherer and Teresa K. Naab --t| The effect of subjective quality assessments on media selection /r| Jens Wolling --t| Fast and frugal media choices /r| Julian N. Marewski, Mirta Galesic, and Gerd Gigerenzer --t| Cognitive dissonance theory : a roller coaster career : how communication research adapted the theory of cognitive dissonance /r| Wolfgang Donsbach --t| Informational utility as determinant of media choices /r| Matthias R. Hastall --t| Affect as a predictor of entertainment choice : the utility of looking beyond pleasure /r| Mary Beth Oliver --t| Media choice as avoidance behavior : avoidance motivations during television use /r| Andreas Fahr and Tabea Böcking --t| Media choice on a micro level : on-line selective strategies in watching television /r| Helena Bilandzic --t| The role of structure in media choice /r| James G. Webster --t| Media choice despite multitasking? /r| Cees M. Koolstra, Ute Ritterfeld, and Peter Vorderer --t| Media synchronicity and media choice : choosing media for performance /r| Alan R. Dennis, Robert M. Fuller, and Joseph S. Valacich --t| Media adoption and diffusion /r| Thilo von Pape.;

506 a| Available only to authorized users.;

538 a| Mode of access: World Wide Web;

650 0 a| Mass mediax| Social aspects.=| ^A23846;

650 0 a| Mass mediax| Psychological aspects.=| ^A25438;

650 0 a| Choice (Psychology)=| ^A13846;

655 0 a| Electronic books.=| ^A491897;

700 1 a| Hartmann, Tilo.=| ^A1048584;

856 40 z| Full text available from Ebook Central - Academic Completeu| https://ebookcentral.proquest.com/lib/eastcarolina/detail.action?docID=425515;

947 a| (OCoLC)ocn178206788;

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Media choice a theoretical and empirical overview / edited by Tilo Hartmann.

Other author	Hartmann, Tilo.
Format	Electronic
Publication Info	New York : Routledge,
Description	xiv, 306 p. : ill. ; 24 cm.
Supplemental Content	Full text available from Ebook Central - Academic Complete
Subjects	Mass media--Social aspects. Mass media--Psychological aspects. Choice (Psychology)

Contents	Social cognitive theories of media selection / Robert LaRose -- Action theory, theory of planned behavior and media choice / Tilo Hartmann -- Uses and gratifications as media choice / Marina Krcmar and Yuliya Strizhakova -- Money does matter / Helmut Scherer and Teresa K. Naab -- The effect of subjective quality assessments on media selection / Jens Wolling -- Fast and frugal media choices / Julian N. Marewski, Mirta Galesic, and Gerd Gigerenzer -- Cognitive dissonance theory : a roller coaster career : how communication research adapted the theory of cognitive dissonance / Wolfgang Donsbach -- Informational utility as determinant of media choices / Matthias R. Hastall -- Affect as a predictor of entertainment choice : the utility of looking beyond pleasure / Mary Beth Oliver -- Media choice as avoidance behavior : avoidance motivations during television use / Andreas Fahr and Tabea Böcking -- Media choice on a micro level : on-line selective strategies in watching television / Helena Bilandzic -- The role of structure in media choice / James G. Webster -- Media choice despite multitasking? / Cees M. Koolstra, Ute Ritterfeld, and Peter Vorderer -- Media synchronicity and media choice : choosing media for performance / Alan R. Dennis, Robert M. Fuller, and Joseph S. Valacich -- Media adoption and diffusion / Thilo von Pape.
Bibliography note	Includes bibliographical references and index.
Access restriction	Available only to authorized users.
Technical details	Mode of access: World Wide Web
Genre/form	Electronic books.
LCCN	2008027006
ISBN	9780415964562
ISBN	0415964563
ISBN	9780415964586
ISBN	041596458X
ISBN	9780203938652
ISBN	0203938658

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Media choice a theoretical and empirical overview / edited by Tilo Hartmann.

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