The Springboard How Storytelling Ignites Action in Knowledge-Era Organizations
| Author/creator | Denning, Stephen Author |
| Format | Electronic |
| Publication Info | New York : Routledge Florence : Taylor & Francis Group [Distributor] |
| Description | 248 p. ill 09.920 x 07.680 in. |
| Supplemental Content | Full text available from Ebook Central - Academic Complete |
| Subjects |
| Summary | Annotation The Springboard: How Storytelling Ignites Action in Knowledge-Era Organizations is the first book to teach storytelling as a powerful and formal discipline for organizational change and knowledge management. The book explains how organizations can use certain types of stories ("springboard" stories) to communicate new or envisioned strategies, structures, identities, goals, and values to employees, partners and even customers. Readers will learn techniques by which they can help their organizations become more unified, responsive, and intelligent. Storytelling is a management technique championed by gurus including Peter Senge, Tom Peters and Larry Prusak. Now Stephen Denning, an innovator in the new discipline of organizational storytelling, teaches how to use stories to address challenges fundamental to success in today's information economy. |
| Access restriction | Available only to authorized users. |
| Technical details | Mode of access: World Wide Web |
| Genre/form | Electronic books. |
| LCCN | 00062093 |
| ISBN | 9780750673556 |
| ISBN | 0750673559 (Trade Paper) Out of Stock Indefinitely |
| Standard identifier# | 9780750673556 |
| Stock number | 00081154 |
Availability
| Library | Location | Call Number | Status | Item Actions |
|---|---|---|---|---|
| Electronic Resources | Access Content Online | ✔ Available |