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LEADER 01143nam a2200349 4500

001 ocm00828188;

003 OCoLC;

005 20141212104206.0;

008 740223s1973 ii ab b 000 0 eng ;

010 a| 73905950;

035 a| (Sirsi) o00828188;

035 a| (OCoLC)828188;

037 c| Rs39.00;

040 a| DLCc| DLCd| EREd| UtOrBLW;

043 a| a-ii---;

049 a| EREE;

050 00 a| HC440.C6b| M43;

082 0 a| 658.8/3954;

100 1 a| Mehta, Subhash C.?| UNAUTHORIZED;

245 10 a| Indian consumers; studies and cases for marketing decisions /c| [by] Subhash C. Mehta.;

260 a| Bombay :b| Tata McGraw-Hill Pub. Co.,c| [1973];

300 a| xvi, 336 pages :b| illustrations, map ;c| 24 cm;

336 a| text2| rdacontent;

337 a| unmediated2| rdamedia;

338 a| volume2| rdacarrier;

504 a| Includes bibliographical references.;

650 0 a| Consumersz| India.=| ^A1146762;

650 0 a| Marketingx| Managementz| India.=| ^A20223;

910 a| rcpwjb;

596 a| 1;

998 a| 506441;

999 a| HC440.C6 M43w| LCc| 1i| 30372007287508d| 5/6/2009f| 7/29/2008g| 1l| JGESm| JOYNERr| Ys| Yt| JGESBKu| 5/10/1994x| BOOKz| JSTACKSo| .STAFF. 0;

Indian consumers; studies and cases for marketing decisions / [by] Subhash C. Mehta.

Author/creator	Mehta, Subhash C.
Format	Book
Publication Info	Bombay : Tata McGraw-Hill Pub. Co., [1973]
Description	xvi, 336 pages : illustrations, map ; 24 cm
Subjects	Consumers--India. Marketing--Management. --India.

Bibliography note	Includes bibliographical references.
LCCN	73905950
Stock number	Rs39.00

Library	Location	Call Number	Status	Item Actions
Joyner	General Stacks	HC440.C6 M43	✔ Available	Place Hold

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