Modern marketing strategy / Edited by Edward C. Bursk [and] John F. Chapman.

Author/creator Bursk, Edward C. editor.
Other author Chapman, John F., editor.
Format Book
Publication InfoCambridge : Harvard University Press, 1964.
Descriptionxix, 360 pages : illustrations ; 24 cm.
Subjects

SeriesThe Business administrator
Bibliography noteBibliographical footnotes.
LCCN 64016061

Availability

Library Location Call Number Status Item Actions
Joyner General Stacks HF5415 .B774 ✔ Available Place Hold