Introduction to social media marketing a guide for absolute beginners / Todd Kelsey ; [technical reviewer, Brandon Lyon].

Contents The basics of having fun and building skills -- Skillbox: Content -- Facebook pages -- Facebook ads -- Twitter -- LinkedIn -- Hootsuite -- Social media monitoring and analytics.
Abstract Focuses on ROI (return on investment) to help you think critically about the value social media could bring a business or organization. You'll explore the question of whether or not it's worth it to invest time and money in each social media channel.
General noteStatement of responsibility partially from cover.
General noteIncludes index.
Access restrictionAvailable only to authorized users.
Technical detailsMode of access: World Wide Web
Genre/formElectronic books.
LCCN 2017945370
ISBN9781484228531 (paperback)
ISBN1484228537 (paperback)
ISBNebook
ISBNebook