Introduction to search engine marketing and adwords a guide for absolute beginners / Todd Kelsey.

Author/creator Kelsey, Todd
Format Electronic
Publication InfoWheaton, Illinois : Apress, [2017]
Descriptionxiii, 131 pages : illustrations ; 23 cm.
Supplemental ContentFull text available from Ebook Central - Academic Complete
Supplemental ContentFull text available from Springer Books
Supplemental ContentFull text available from Springer Nature - Springer Computer Science eBooks 2017 English International
Subjects

Contents Introduction -- Quickstart -- Launching a campaign -- Monitoring a campaign -- Keywords -- campaign strategies -- Ad extensions -- Getting certified.
Abstract Use Google's AdWords to create your ads. Each chapter goes beyond the tool itself, discussing helpful resources and important issues to keep in mind. If you are completely new to search engine marketing and AdWords and you want to learn the basics, this guide will introduce you to the content quickly.
General noteIncludes index.
Access restrictionAvailable only to authorized users.
Technical detailsMode of access: World Wide Web
Genre/formElectronic books.
LCCN 2017945372
ISBN9781484228470 (pbk)
ISBN1484228472 (pbk)

Availability

Library Location Call Number Status Item Actions
Electronic Resources ✔ Available