| Series |
Book collections on Project MUSE. UNAUTHORIZED
|
| Contents |
Introduction: on not taking the hyperlink for granted / Joseph Turow -- Structuring a marketplace of attention / James G. Webster -- The hyperlink as organizing principle / Alexander Halavais -- Hyperlinking and the forces of "massification" / Philip M. Napoli -- The hyperlink in newspapers and blogs / Lokman Tsui -- The role of expertise in navigating links of influence / Eszter Hargittai -- Google, links, and popularity versus authority / Seth Finkelstein -- The hyperlinked news organization / Martin Nisenholtz -- How hyperlinks ought to change the advertising business / Tom Hespos -- Hyperlinks and marketing insight / Stacey Lynn Schulman -- Hyperlinking and advertising strategy / Eric Picard -- From hyperlinks to hyperties / Marc A. Smith -- The morality of links / David Weinberger -- Linked geographies: maps as mediators of reality / Stefaan G. Verhulst -- Will peasants map? Hyperlinks, map mashups, and the future of information / Jeremy W. Crampton -- The social hyperlink / Lada A. Adamic -- Are hyperlinks "weak ties"? / Markus Prior -- What is the online public sphere good for? / Matthew Hindman. |
| General note | "Digital culture books"--Ser. t.p. |
| Bibliography note | Includes bibliographical references (p. 289-303) and index. |
| Source of description | Description based on print version record. |
| Genre/form | Electronic books. |
| LCCN | 2008002885 |
| ISBN | 9780472024537 |
| ISBN | 0472024531 |
