My Sister's a Barista How They Made Starbucks a Home Away from Home
| Author/creator | Simmons, John Author |
| Other author | EBSCO Publishing (Firm) |
| Format | Electronic |
| Publication Info | London : Cyan Communications Chicago : Independent Publishers Group [Distributor] |
| Description | 192 p. ill 05.000 x 06.750 in. |
| Supplemental Content | Full text available from Business Source Complete |
| Subjects |
| Series | Great Brand Stories Ser. |
| Summary | Annotation Insight into Starbucks's rise to worldwide recognition is given in this tale of marketing success. From three college friends' dreams of coffee beans to the cafeacute;s that are open on nearly every street corner, Starbucks has grown immensely with three new shops opening every day across the world. Full of interesting facts about the coffee giant, the book includes a rare interview with CEO Howard Schultz. Each title in this series features an in-depth, biographical look at one of today's top brands, such as Guinness, Adidas, and Starbucks. The brands included have all established themselves not only as financial successes but also as cultural icons. The storytelling style and eye-catching design of the books make learning about these innovative brands stimulating and enjoyable. |
| Access restriction | Available only to authorized users. |
| Technical details | Mode of access: World Wide Web |
| Genre/form | Electronic books. |
| ISBN | 9781904879275 |
| ISBN | 1904879276 (Trade Paper) Active Record |
| Standard identifier# | 9781904879275 |
| Stock number | 01258142 |
Availability
| Library | Location | Call Number | Status | Item Actions |
|---|---|---|---|---|
| Electronic Resources | Access Content Online | ✔ Available |