Rethinking innovation and design for emerging markets : inside the Renault Kwid Project / Christophe Midler, Bernard Jullien, Yannick Lung ; preface by Carlos Ghosin.

Author/creator Midler, Christopher author.
Other author Jullien, Bernard, author.
Other author Lung, Yannick, author.
Other author Ghosin, Carlos, writer of preface.
Format Electronic
PublicationBoca Raton, Florida ; London, [England] ; New York : CRC Press, 2017.
Copyright Date©2017
Description1 online resource (164 pages) : illustrations, tables
Supplemental ContentClick to View
Subjects

Local noteElectronic reproduction. Ann Arbor, MI : ProQuest, 2016. Available via World Wide Web. Access may be limited to ProQuest affiliated libraries.
General note"An Auerbach Book."
Bibliography noteIncludes bibliographical references and index.
Source of descriptionDescription based on online resource; title from PDF title page (ebrary, viewed June 15, 2017).
Issued in other formPrint version: Midler, Christopher. Rethinking innovation and design for emerging markets : inside the Renault Kwid Project. Boca Raton, Florida ; London, [England] ; New York : CRC Press, c2017 xiii, 164 pages 9781138037205
Genre/formElectronic books.
ISBN9781351712033 (e-book)

Availability

Library Location Call Number Status Item Actions
Electronic Resources Access Content Online ✔ Available