Paths to profit ; case studies in marketing success--and failure.
| Author/creator | Barnett, John, 1938- |
| Format | Book |
| Publication Info | Princeton : Dow Jones Books, [1973] |
| Description | 131 pages ; 21 cm |
| Subjects |
| General note | "All of the articles originally appeared in The Wall Street journal." |
| LCCN | 73078524 |
| ISBN | 0871284804 |
| Stock number | $2.95 |
Availability
| Library | Location | Call Number | Status | Item Actions |
|---|---|---|---|---|
| Joyner | General Stacks | HF5415 .B355 | ✔ Available | Place Hold |