The Leader's Guide to Storytelling Mastering the Art and Discipline of Business Narrative / Stephen Denning.

Author/creator Denning, Stephen, 1944-
Format Electronic
EditionRevised and updated edition.
Publication InfoSan Francisco, CA : Jossey-Bass,
Descriptionxi, 348 p. ; 24 cm
Supplemental ContentFull text available from Ebook Central - Academic Complete
Subjects

Abstract "How leaders can use the right story at the right time to inspire change and action This revised and updated edition of the best-selling book A Leader's Guide to Storytelling shows how storytelling is one of the few ways to handle the most important and difficult challenges of leadership: sparking action, getting people to work together, and leading people into the future. Using myriad illustrative examples and filled with how-to techniques, this book clearly explains how you can learn to tell the right story at the right time. Stephen Denning has won awards from Financial Times, The Innovation Book Club, and 800-CEO-READ The book on leadership storytelling shows how successful leaders use stories to get their ideas across and spark enduring enthusiasm for change Stephen Denning offers a hands-on guide to unleash the power of the business narrative"-- Provided by publisher.
Bibliography noteIncludes bibliographical references (p. 315-326) and index.
Access restrictionAvailable only to authorized users.
Technical detailsMode of access: World Wide Web
Genre/formElectronic books.
LCCN 2010048700
ISBN9780470548677

Availability

Library Location Call Number Status Item Actions
Electronic Resources Access Content Online ✔ Available