Money games profiting from the convergence of sports and entertainment / David M. Carter.
| Author/creator | Carter, David M., 1964- |
| Format | Electronic |
| Publication Info | Stanford, Calif. : Stanford University Press, |
| Description | xi, 290 p. ; 24 cm. |
| Supplemental Content | Full text available from Ebook Central - Academic Complete |
| Subjects |
| Contents | Television content -- Video gaming -- Athlete branding -- The Internet -- Mobile technology -- Gambling -- Sports anchored development -- Venue technology -- Corporate marketing. |
| Bibliography note | Includes bibliographical references and index. |
| Access restriction | Available only to authorized users. |
| Technical details | Mode of access: World Wide Web |
| Genre/form | Electronic books. |
| LCCN | 2010012010 |
| ISBN | 9780804759557 (cloth : alk. paper) |
Availability
| Library | Location | Call Number | Status | Item Actions |
|---|---|---|---|---|
| Electronic Resources | Access Content Online | ✔ Available |