Developing business strategies / David A. Aaker.
| Author/creator |
Aaker, David A. |
| Format | Book and Print |
| Edition | 3rd ed. |
| Publication Info | New York : Wiley, ©1992. |
| Description | xvi, 394 pages : illustrations ; 24 cm. |
| Subject(s) |
Click here for more information about this title
| Series | Wiley series on marketing management Wiley series on marketing management. ^A296715 |
| General note | Includes bibliographical references and index. |
| LCCN | 91026262 |
| ISBN | 0471557226 (cloth : alk. paper) : |
Available Items
| Library | Location | Call Number | Status | Item Actions | |
| Joyner | General Stacks | HD30.28 .A23 1992 | ✔ Available | Place Hold |