Social media audit measure for impact / Urs E. Gattiker.
| Author/creator | Gattiker, Urs E. |
| Format | Electronic |
| Publication Info | New York : Springer, |
| Description | ix, 106 p. : ill. ; 23 cm. |
| Supplemental Content | Full text available from Springer Books |
| Supplemental Content | Full text available from Springer Nature - Springer Computer Science eBooks 2013 English International |
| Subjects |
| Series | Springer Briefs in Computer Science |
| General note | Includes index. |
| General note | Introduction -- Cost analysis: idtentifying direct and indirect social media costs -- Preparing for the social media audit -- Scope and focus of the social media asudit -- Development and management of the process -- Governance, compliance and maintenance of the process -- Evaluating the process : quality assurance -- Continuous improvement -- Conclusions. |
| Access restriction | Available only to authorized users. |
| Technical details | Mode of access: World Wide Web |
| Genre/form | Electronic books. |
| LCCN | 2012945000 |
| ISBN | 9781461436027 |
| ISBN | 1461436028 |
Availability
| Library | Location | Call Number | Status | Item Actions |
|---|---|---|---|---|
| Electronic Resources | ✔ Available |