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010 a| 2014034030;

020 a| 9780739191491 (hbk. : acid-free paper);

020 z| 9780739191507 (electronic);

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050 00 a| PN4888.T4b| C73 2014;

082 00 a| 070.4/49324709732| 23;

100 1 a| Craig, Richardc| (Professor of journalism)=| ^A1252266;

245 10 a| Polls, expectations, and electionsh| [electronic resource] :b| TV news making in U.S. presidential campaigns /c| Richard Craig.;

260 a| Lanham :b| Lexington Books,c| [2015];

300 a| xix, 231 pages ;c| 24 cm;

504 a| Includes bibliographical references (pages 217-224) and index.;

505 0 a| Introduction : the democratic process, television, and polls -- Presidential campaigning and the rise of mass media -- Campaigning in the image-making age -- Polling as a political (and media) necessity -- Lesser expectations : early TV network poll usage -- Soaring expectations : you poll, I jump -- Splintering expectations : poll overkill and new media -- Conclusions and implications for future research.;

506 a| Available only to authorized users.;

538 a| Mode of access: World Wide Web;

650 0 a| Television broadcasting of newsx| Political aspectsz| United States.=| ^A28816;

650 0 a| Television and politicsz| United States.=| ^A1019653;

650 0 a| Presidentsz| United Statesx| Election.=| ^A150488;

650 0 a| Mass media and public opinionz| United States.=| ^A1042968;

650 0 a| Journalismx| Political aspectsz| United States.=| ^A61013;

650 0 a| Public opinion pollsz| United States.=| ^A13146;

655 0 a| Electronic books.=| ^A491897;

856 40 z| Full text available from Ebook Central - Academic Completeu| https://ebookcentral.proquest.com/lib/eastcarolina/detail.action?docID=1890556;

856 40 z| Full text available from eBooks on EBSCOhostu| https://search.ebscohost.com/login.aspx?direct=true&scope=site&db=nlebk&AN=926623&scope=site&custid=s5822723&authtype=ip,shib;

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Polls, expectations, and elections TV news making in U.S. presidential campaigns / Richard Craig.

Author/creator	Craig, Richard
Format	Electronic
Publication Info	Lanham : Lexington Books, [2015]
Description	xix, 231 pages ; 24 cm
Supplemental Content	Full text available from Ebook Central - Academic Complete
Supplemental Content	Full text available from eBooks on EBSCOhost
Subjects	Television broadcasting of news--Political aspects. --United States. Television and politics--United States. Presidents--United States. --Election. Mass media and public opinion--United States. Journalism--Political aspects. --United States. Public opinion polls--United States.

Contents	Introduction : the democratic process, television, and polls -- Presidential campaigning and the rise of mass media -- Campaigning in the image-making age -- Polling as a political (and media) necessity -- Lesser expectations : early TV network poll usage -- Soaring expectations : you poll, I jump -- Splintering expectations : poll overkill and new media -- Conclusions and implications for future research.
Bibliography note	Includes bibliographical references (pages 217-224) and index.
Access restriction	Available only to authorized users.
Technical details	Mode of access: World Wide Web
Genre/form	Electronic books.
LCCN	2014034030
ISBN	9780739191491 (hbk. : acid-free paper)

Availability

Library	Location	Call Number	Status	Item Actions
	Electronic Resources	Online Content Full text available from Ebook Central - Academic Complete Full text available from eBooks on EBSCOhost	✔ Available

Polls, expectations, and elections TV news making in U.S. presidential campaigns / Richard Craig.

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