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LEADER 01203cam a2200349 a 4500

001 ocm19626566;

005 20141212090319.0;

008 890329s1990 nyua b 001 0 eng ;

010 a| 89032662;

020 a| 002421700X;

035 a| (Sirsi) o19626566;

035 a| (OCoLC)19626566;

040 a| DLCc| DLCd| EREd| UtOrBLW;

049 a| EREE;

050 00 a| HF5415.13b| .T85 1990;

082 00 a| 658.82| 20;

100 1 a| Tull, Donald S.=| ^A74768;

245 10 a| Marketing management /c| Donald S. Tull, Lynn R. Kahle.;

300 a| xvii, 779 pages :b| illustrations ;c| 26 cm.;

336 a| text2| rdacontent;

337 a| unmediated2| rdamedia;

338 a| volume2| rdacarrier;

490 1 a| Macmillan series in marketing;

504 a| Includes bibliographies and indexes.;

650 0 a| Marketingx| Management.=| ^A20223;

700 1 a| Kahle, Lynn R.=| ^A179613;

830 0 a| Macmillan series in marketing.=| ^A287223;

919 a| BOOK;

596 a| 1;

998 a| 418806;

999 a| HF5415.13.T85 1990w| LCc| 1i| 30372006260852d| 1/25/2010e| 1/29/2000f| 3/27/2009g| 1l| JGESm| JOYNERn| 1q| 1r| Ys| Yt| JGESBKu| 5/23/1992x| BOOKz| JSTACKSo| .STAFF. 0;

Marketing management / Donald S. Tull, Lynn R. Kahle.

Author/creator	Tull, Donald S.
Other author	Kahle, Lynn R.
Format	Book
Publication Info	New York : Macmillan ; London : Collier Macmillan, ©1990.
Description	xvii, 779 pages : illustrations ; 26 cm.
Subjects	Marketing--Management.

Series	Macmillan series in marketing Macmillan series in marketing. ^A287223
Bibliography note	Includes bibliographies and indexes.
LCCN	89032662
ISBN	002421700X

Availability

Library	Location	Call Number	Status	Item Actions
Joyner	General Stacks	HF5415.13.T85 1990	✔ Available	Place Hold

Marketing management / Donald S. Tull, Lynn R. Kahle.

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