ECU Libraries Catalog

Millennial makeover : MySpace, YouTube, and the future of American politics / Morley Winograd, Michael D. Hais.

Author/creator Winograd, Morley
Other author/creatorHais, Michael D., 1943-
Other author/creatorAmerican Council of Learned Societies.
Format Electronic and Book
Publication InfoNew Brunswick, N.J. : Rutgers University Press,
Descriptionxviii, 309 p. ; 24 cm.
Supplemental Content Full text available from ACLS Humanities E-Book
Supplemental Content Full text available from Ebook Central - Academic Complete
Supplemental Content Full text available from Ebook Central - Public Library Complete
Subject(s)
Contents The rise and fall of political parties in America -- Idealist and civic eras in American history -- Politicians love to talk -- Meet the millennials -- Millennials will spearhead the coming political realignment -- The realignment begins -- Winning without the mother's milk of politics -- The technology tsunami -- Social networks will change America's political map -- Winning the technology arms race -- Triggering a new America -- Who will party with whom? -- Who will lead the realignment? -- Rebuilding America's civic infrastructure -- Public policy in a millennial era.
Abstract Change in the 2008 election will cause another of our country's periodic political makeovers resulting from the coming of age of the Millennial Generation and the full emergence of the Internet-based communications technology that this generation uses so well.
Bibliography noteIncludes bibliographical references (p. 269-278) and index.
Access restrictionAvailable only to authorized users.
Technical detailsMode of access: World Wide Web
Genre/formElectronic books.
LCCN 2007029658
ISBN9780813543017 (hardcover : alk. paper)
ISBN0813543010 (hardcover : alk. paper)