Managing the Demand-Supply Chain Value Innovations for Customer Satisfaction
| Author/creator | Hoover, William E. Author |
| Format | Electronic |
| Publication Info | Wiley [Imprint] Hoboken : John Wiley & Sons, Incorporated |
| Description | 272 p. ill 23.950 x 016.000 cm. |
| Supplemental Content | Full text available from Ebook Central - Public Library Complete |
| Supplemental Content | Full text available from Ebook Central - Academic Complete |
| Supplemental Content | Full text available from eBooks on EBSCOhost |
| Subjects |
| Other author/creator | Eloranta, Eero Author |
| Other author/creator | Holmström, Jan Author |
| Other author/creator | Huttunen, Kati Author |
| Other author/creator | Hoover, William E. Author |
| Other author/creator | Holmstr_m, Jan Author |
| Summary | Annotation <b>A proven,innovative approach to meeting customer demand</b><p>Combining an intensive focus on customer/marketplace demands with innovative technology tools developed to execute demand chain planning, <b><i>Managing the Demand–Supply Chain</i></b> sets forth a powerful new model for fulfilling customer demand in the best possible way. Four of the world′s leading demand chain researchers and implementers demonstrate how select high–tech companies, such as Nokia and Dell, have used the demand chain approach to differentiate their value offerings and delight their customers.</p><p>The authors introduce three exciting new demand chain tools. "Demand breakpoint" identifies the point where value is significantly changed by operations; "value offering point" or VOP is the catalyst to demand chain activity; and "microcosms" executes demand chain strategies. The authors show managers how to use these tools to implement technology solutions that drive top performance.</p><p>Special features of Managing the Demand–Supply Chain include:</p><ul><li>The best thinking from acknowledged leaders in the field</li><li>An extended case study of Nokia′s successful demand chain management implementation</li><li>Numerous sidebars detailing real–world implementation issues</li></ul><p><b><i>Managing the Demand–Supply Chain</i></b> is an indispensable resource for managers who want to optimize operational effectiveness, spur innovation, and achieve and sustain excellence in exceeding customer expectations.</p> |
| Access restriction | Available only to authorized users. |
| Technical details | Mode of access: World Wide Web |
| Genre/form | Electronic books. |
| LCCN | 00043696 |
| ISBN | 9780471384991 |
| ISBN | 0471384992 (Trade Cloth) Active Record |
| UPC | 978047138491 |
| Standard identifier# | 9780471384991 |
| Stock number | 00028608 |
Availability
| Library | Location | Call Number | Status | Item Actions |
|---|---|---|---|---|
| Electronic Resources | ✔ Available |