Garlic capital of the world Gilroy, garlic, and the making of a festive foodscape / Pauline Adema.

Author/creator Adema, Pauline
Format Electronic
Publication InfoJackson : University Press of Mississippi,
Descriptionxiii, 196 p. : ill., maps ; 23 cm.
Supplemental ContentFull text available from Ebook Central - Public Library Complete
Subjects

Contents Making a foodscape : Gilroy and the iconization of garlic -- The festivalization of garlic : creating and celebrating community in Gilroy -- From foreign to fad : garlic's twentieth-century transition -- Garlic galore : festival inversion, subversion, and the enactment of labor relations -- Place branding and selling place : creating and marketing identity capital -- "This little piggy went to PigFest-- " : the paradox of PigFest -- Festive foodscapes : food symbolization and place making.
Bibliography noteIncludes bibliographical references (p. 173-190) and index.
Access restrictionAvailable only to authorized users.
Technical detailsMode of access: World Wide Web
Genre/formElectronic books.
LCCN 2008018532
ISBN9781604731200 (cloth : alk. paper)
ISBN1604731206 (cloth : alk. paper)
ISBN9781604731217 (pbk. : alk. paper)
ISBN1604731214 (pbk. : alk. paper)

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