Friends with benefits a social media marketing handbook / by Darren Barefoot and Julie Szabo.
| Author/creator | Barefoot, Darren, 1974- |
| Other author | Szabo, Julie, 1975- |
| Format | Electronic |
| Publication Info | San Francisco, CA : No Starch Press, |
| Description | xxvii, 280 p. : ill. ; 23 cm. |
| Supplemental Content | Full text available from Ebook Central - Academic Complete |
| Subjects |
| Contents | What is social media? -- Get social media ready -- Flagging a ride : finding the right bloggers and communities -- Netiquette : Miss Manners for the Web -- Stick out your thumb : devising your pitch -- Measuring success : how to monitor the Web -- Is social media marketing risky business? -- Damage control in the digital age -- Does MySpace still matter? -- Understanding Facebook -- Video marketing with YouTube and other video sharing sites -- The Twitter revolution -- The power of crowds : understanding and participating in online communities. |
| Bibliography note | Includes bibliographical references and index. |
| Access restriction | Available only to authorized users. |
| Technical details | Mode of access: World Wide Web |
| Genre/form | Electronic books. |
| LCCN | 2009032426 |
| ISBN | 9781593271992 (pbk.) : |
| ISBN | 1593271999 (pbk.) : |
Availability
| Library | Location | Call Number | Status | Item Actions |
|---|---|---|---|---|
| Electronic Resources | Access Content Online | ✔ Available |