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LEADER 01270cam a2200361 a 4500

001 ocm24544356;

005 20141212085121.0;

008 910906s1991 enka 001 0 eng ;

010 a| 91192582;

020 a| 0750600705;

035 a| (Sirsi) o24544356;

035 a| (OCoLC)24544356;

040 a| DLCc| DLCd| EREd| UtOrBLW;

049 a| EREE;

050 00 a| HF5415.126b| .S53 1991;

082 00 a| 658.8/00285/5752| 20;

100 1 a| Shaw, Robert.=| ^A281257;

245 10 a| Computer-aided marketing and selling :b| information asset management /c| Robert Shaw.;

260 a| Oxford :b| Butterworth-Heinemann,c| 1991.;

300 a| vii, 223 pages :b| illustrations ;c| 24 cm.;

336 a| text2| rdacontent;

337 a| unmediated2| rdamedia;

338 a| volume2| rdacarrier;

490 1 a| Marketing series (London, England);

500 a| Includes index.;

650 0 a| Direct marketingx| Data processing.=| ^A163515;

650 0 a| Database marketing.=| ^A477390;

650 0 a| Database management.=| ^A349280;

830 0 a| Marketing series (London, England)=| ^A279361;

919 a| BOOK;

596 a| 1;

998 a| 408164;

999 a| HF5415.126.S53 1991w| LCc| 1i| 30372006028192d| 5/6/2009e| 11/25/2000f| 3/27/2009g| 1l| JGESm| JOYNERn| 1r| Ys| Yt| JGESBKu| 1/10/1992x| BOOKz| JSTACKSo| .STAFF. 0;

Computer-aided marketing and selling : information asset management / Robert Shaw.

Author/creator	Shaw, Robert
Format	Book
Publication Info	Oxford : Butterworth-Heinemann, 1991.
Description	vii, 223 pages : illustrations ; 24 cm.
Subjects	Direct marketing--Data processing. Database marketing. Database management.

Series	Marketing series (London, England) Marketing series (London, England) ^A279361
General note	Includes index.
LCCN	91192582
ISBN	0750600705

Availability

Library	Location	Call Number	Status	Item Actions
Joyner	General Stacks	HF5415.126.S53 1991	✔ Available	Place Hold

Computer-aided marketing and selling : information asset management / Robert Shaw.

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