The cycle a practical approach to managing arts organizations / Michael M. Kaiser with Brett E. Egan.

Author/creator Kaiser, Michael M., 1953-
Other author Egan, Brett E.
Format Electronic
Publication InfoWaltham, Massachusetts : Brandeis University Press, [2013]
Description187 pages ; 24 cm
Supplemental ContentFull text available from Ebook Central - Academic Complete
Subjects

Contents Programming: It is all about the art -- Programmatic marketing: putting butts in seats -- Institutional marketing: image is everything -- Building the base: it's all in the family -- Assembling a productive board: the head of the family -- Generating revenue: earning rent from the cycle -- Controlling expenses: not glamorous, but essential -- Implementing the cycle: the cycle worksheet -- When the cycle breaks -- The cycle and strategic planning.
Access restrictionAvailable only to authorized users.
Technical detailsMode of access: World Wide Web
Genre/formElectronic books.
LCCN 2013008966
ISBN9781611684001 (cloth : alk. paper)
ISBN1611684005 (cloth : alk. paper)

Availability

Library Location Call Number Status Item Actions
Electronic Resources Access Content Online ✔ Available