Coolhunting chasing down the next big thing / Peter A. Gloor and Scott M. Cooper.
| Author/creator | Gloor, Peter A., 1961- |
| Other author | Cooper, Scott (Scott M.) |
| Format | Electronic |
| Publication Info | New York : AMACOM, |
| Description | xvii, 236 p. : ill. ; 24 cm. |
| Supplemental Content | Full text available from Ebook Central - Public Library Complete |
| Supplemental Content | Full text available from Ebook Central - Academic Complete |
| Subjects |
| Variant title | Cool hunting |
| Contents | Why "cool" matters -- Swarm creativity creates cool trends -- Swarms can better predict the future -- About trendsetters -- Coolhunters look for coolfarmers -- When swarms go mad -- Do-it-yourself coolhunting with technology -- Coolhunting by automated social network analysis -- Five steps to becoming a coolfarmer -- The coming world of swarm creativity. |
| Bibliography note | Includes bibliographical references (p. [223]-230) and index. |
| Access restriction | Available only to authorized users. |
| Technical details | Mode of access: World Wide Web |
| Genre/form | Electronic books. |
| LCCN | 2006034160 |
| ISBN | 0814473865 |
| ISBN | 9780814473863 |
Availability
| Library | Location | Call Number | Status | Item Actions |
|---|---|---|---|---|
| Electronic Resources | ✔ Available |