/LC.GIF&client=easterncarolinaedu)
Convert every click make more money online with holistic conversion rate optimization / Benji Rabhan.
| Author/creator | Rabhan, Benji |
| Format | Electronic |
| Publication Info | Hoboken, New Jersey : Wiley, [2013] |
| Description | xv, 224 pages : illustrations ; 23 cm |
| Supplemental Content | Full text available from Ebook Central - Public Library Complete |
| Supplemental Content | Full text available from Ebook Central - Academic Complete |
| Subjects |
| Portion of title | Make more money online with holistic conversion rate optimization |
| Contents | What is holistic conversion rate optimization? -- Designing your funnel -- Information capture and defining the ideal conversion point -- Split-testing strategies -- How to gather data -- Conversion-centric design -- Conversion-centric copywriting -- Video conversion strategies -- Landing page strategies -- Standard website strategies -- Shopping cart website strategies -- Mobile website strategies -- How to optimize traffic for conversion -- Follow-up marketing strategies -- Advanced strategies from Benji's conversion vault -- Conclusion. |
| General note | Includes index. |
| Access restriction | Available only to authorized users. |
| Technical details | Mode of access: World Wide Web |
| Genre/form | Electronic books. |
| LCCN | 2013478205 |
| ISBN | 9781118759677 (pbk.) |
| ISBN | 1118759672 (pbk.) |
Availability
| Library | Location | Call Number | Status | Item Actions |
|---|---|---|---|---|
| Electronic Resources | ✔ Available |