Tools

LEADER 01262cam a2200361 a 4500

001 ocm16278615;

005 20141212083245.0;

008 870618s1988 nyua b 001 0 eng ;

010 a| 87017335;

020 a| 0070047219 :c| $39.95;

035 a| (Sirsi) o16278615;

035 a| (OCoLC)16278615;

040 a| DLCc| DLCd| EREd| UtOrBLW;

049 a| EREE;

050 00 a| HF5415b| .B4293 1988;

082 0 a| 658.82| 19;

100 1 a| Bennett, Peter D.=| ^A59119;

245 10 a| Marketing /c| Peter D. Bennett in collaboration with Robert P. Lamm and Robert A. Fry.;

300 a| xxvii, 763 pages :b| illustrations (some color) ;c| 26 cm.;

336 a| text2| rdacontent;

337 a| unmediated2| rdamedia;

338 a| volume2| rdacarrier;

490 1 a| McGraw-Hill series in marketing;

504 a| Includes bibliographies and indexes.;

650 0 a| Marketing.=| ^A16179;

700 1 a| Lamm, Robert P.=| ^A271947;

700 1 a| Fry, Robert A.=| ^A271948;

830 0 a| McGraw-Hill series in marketing.=| ^A258372;

919 a| BOOK;

596 a| 1;

998 a| 391297;

999 a| HF5415.B4293 1988w| LCc| 1i| 30372005860942d| 4/19/2022e| 6/13/1995f| 3/27/2009g| 1l| JGESm| JOYNERn| 2q| 1r| Ys| Yt| JGESBKu| 8/2/1991x| BOOKz| JSTACKSo| .STAFF. 0;

Marketing / Peter D. Bennett in collaboration with Robert P. Lamm and Robert A. Fry.

Author/creator	Bennett, Peter D.
Other author	Lamm, Robert P.
Other author	Fry, Robert A.
Format	Book
Publication Info	New York : McGraw-Hill, ©1988.
Description	xxvii, 763 pages : illustrations (some color) ; 26 cm.
Subjects	Marketing.

Series	McGraw-Hill series in marketing McGraw-Hill series in marketing. ^A258372
Bibliography note	Includes bibliographies and indexes.
LCCN	87017335
ISBN	0070047219 :

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Library	Location	Call Number	Status	Item Actions
Joyner	General Stacks	HF5415.B4293 1988	✔ Available	Place Hold

Marketing / Peter D. Bennett in collaboration with Robert P. Lamm and Robert A. Fry.

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